16th June 2015




Cyrenians has been nominated for the ‘Innovation in Charity Retail’ based on an innovative collaboration whereby counterfeit clothing seized by Trading Standards offices in Coventry and Warwickshire have been up-cycled by the fashion department at Coventry University and sold by the charity under the brand name ‘Refreshed’.

Retail Award 1

The scheme provides valuable experience for the fashion students and the constant flow of saleable items is then sold by the unemployed, young people who are part of a work experience and training programme run by the charity.

Clothes and accessories produced under the Refreshed label have been displayed at the Clothes Show in Birmingham and various fashion events in Europe. The project has been featured on BBC Midlands Today and has received a Coventry Compact Gold Award for innovation.

The awards ceremony (now in its eight year) is held by the Charity Retail Association (CRA), the only body in the UK that represents the interests of charity retailers. The CRA represents 80% of charity shops in the UK.

Generating £290m per year in profit and harnessing the skills of more than 213,000 volunteers nationwide, charity retail promotes charitable causes and an environmentally sustainable retail experience. It is this achievement which is being celebrated.

This year the awards will be presented by critically acclaimed stand-up comedian Sara Pascoe who is familiar from her appearances on TV panel shows Never Mind the Buzzcocks and QI as well as for her stand up shows.


 “The Charity Retail Association is showcasing the excellent work being undertaken in the country’s charity retail sector. These awards always bring forward amazing stories of creativity and dedication and I’m sure this year will be full of innovative ideas and inspiring people.”

 Martin Blackwell, Chief Executive, Charity Retail Association

This years’ awards ceremony will be held on Monday 29 June 2015 at Keele Hall in Staffordshire.